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Why Minerals?

  • Jane Iredale's mineral makeup is the makeup for the new millennium. Formulated from pure micronized minerals and pigments, these all-natural cosmetics have the ability to cover almost any skin problem.
  • This is a makeup that suits all skin types from oily to dry, and, because of its luminiscent quality, will make any skin look younger. It's so sheer that it actually looks like skin, and yet it gives coverage that traditional makeup can only envy.

  • Unlike so many makeup collections, this has no oil to clog or enlarge pores; no talc which can dry the skin; no perfume, alcohol, chemical additives or artificial dyes which can produce allergic reactions. Known as The Skin Care Makeup, the Jane Iredale line is so safe and beneficial to use that it is recommended by Plastic Surgeons and Dermatologists throughout the world.

  • For a start, this range isn't created like conventional makeup. It is a highly-sophisticated blend of natural earth minerals and pigments which are micro-pulverized, using proprietary technology and processes to form microscopic flat crystals. These crystals overlap each other on the skin to form a filter that allows the skin to breathe and function normally while still protecting it from air-borne pollutants. The magnetic properties of the crystals hold them to the skin, so makeup put on in the morning will still be there at night. And because these silky-feeling powders are so very water resistant and perspiration proof, they won't crease or smear during even the most strenuous exercise. These beautiful minerals are available in so many colors that it's almost impossible not to find one to suit your skin perfectly.

  • And it's good to know that while you're looking your best, you're also wearing one of the best sunscreens, because the Jane Iredale mineral bases provide broad-spectrum UVB and UVA protection with an SPF 20.

  • "Beauty with Benefits" is the way one expert has described the line: the most up-to-date colors with an array of skin-care benefits that conventional makeups just can't offer: Non-comedogenic, will not block pores.

  • Contains no chemical sensitizers, virtually no allergy risk

  • Anti-inflammatory, helps to soothe and calm irritated skin

  • Effective camouflage for resurfacing treatments or chemical peels while allowing the healing process to progress

  • Broad-spectrum UVB and UVA protection - SPF 20

  • Very water resistant rating by an approved FDA lab

  • Contains no fillers

  • Composed of inert minerals that cannot support bacteria

  • Environmentally aware and not tested on animals